Published Work and Resume

Work + CV

I write brand voice for companies with something complex to explain. My work spans marketing campaigns, product and web copy, and founder storytelling, and at NYT Wirecutter it means turning technical product testing into clear copy read by millions. A selection below, with the full resume.

Published Work

NYT Wirecutter · Forbes

See the full archive on Muck Rack ↗

Resume

Copywriter · Brand Voice
Staff Writer, Sleep, Beauty & Personal CareNYT Wirecutter · Aug 2022 to Present
  • Turn technical, insider product knowledge into clear, trustworthy copy for millions of readers, and write recommendation content that regularly drives featured products to sell out.
  • Pitch and shoot social video for my guides. The most recent drew 4.5K+ clicks on Instagram, and a collaboration with NYT Cooking reached 577K views.
Copywriting & Content Consultant, Brand VoiceWagmo · Feb 2021 to Feb 2023
  • Owned the brand voice across email, SMS, social, web, and pitch decks. Rewrote lifecycle email and SMS for tone and clarity, lifting site traffic 28 percent and open rates 33 percent.
Content Manager & Writer, CEO BrandingChristie Horvath, CEO of Wagmo · Sept 2021 to Present
  • Ghostwrite the founder's voice for Medium and Forbes EQ, and grew her Twitter and LinkedIn engagement by 10 percent.
Managing EditorSad Girls Club · Jan 2020 to Jan 2022
  • Ran the editorial calendar for 10 contributing writers, assigned pitches, and edited every piece against the brand's voice before publishing.
Startup Operations and RecruitingKeyMe, Descartes Labs, Shyp, WeDeliver · 2014 to 2019
  • Internal Recruiter, Operations Manager, Courier Manager, and Logistics Manager inside early-stage companies. Learned firsthand how startups talk, sell, and grow.
Download the full resume